
Design Partner for Ambitious Ideas
Design Partner for Ambitious Ideas
Over 11 years crafting digital experiences
that make a difference
Everlight: Focus Journey
Designing a gamified productivity experience that transforms focused moments into meaningful progress, personal growth, and a world that evolves with you.

Timeline
10 months
Scope
Mobile App
Everlight: Focus Journey
Designing a gamified productivity experience that transforms focused moments into meaningful progress, personal growth, and a world that evolves with you.
Timeline
10 months
Scope
Mobile App
Evora
A premium e-commerce experience blending refined aesthetics, intuitive navigation, and seamless interactions to elevate the modern luxury shopping journey.

Timeline
6 months
Scope
Web & Mobile
Evora
A premium e-commerce experience blending refined aesthetics, intuitive navigation, and seamless interactions to elevate the modern luxury shopping journey.
Timeline
6 months
Scope
Web & Mobile
meyoca
Designing an end-to-end mobile experience that makes mental wellness more accessible through thoughtful features, personalised support, and intuitive interactions that help users build healthier habits and improve their everyday wellbeing.

Timeline
6 months
Scope
Mobile App
meyoca
Designing an end-to-end mobile experience that makes mental wellness more accessible through thoughtful features, personalised support, and intuitive interactions that help users build healthier habits and improve their everyday wellbeing.
Timeline
6 months
Scope
Mobile App
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Led stakeholder workshops to align product, business, and engineering on the problem worth solving. Set the scope, success metrics, and constraints before any design work began.
Define
Synthesized interviews, surveys, and field research into a clear point of view on who we were designing for. Turned the findings into principles and priorities the whole team could rally behind.
02
Develop
Explored multiple concepts and tested them early with real users. Used the evidence to make the hard trade-offs, cutting what didn’t earn its place and refining what did.
03
Deliver
Shipped a scalable system of patterns and components, and worked side by side with engineering to protect quality through launch and measure the results.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Led stakeholder workshops to align product, business, and engineering on the problem worth solving. Set the scope, success metrics, and constraints before any design work began.
Define
Synthesized interviews, surveys, and field research into a clear point of view on who we were designing for. Turned the findings into principles and priorities the whole team could rally behind.
02
Develop
Explored multiple concepts and tested them early with real users. Used the evidence to make the hard trade-offs, cutting what didn’t earn its place and refining what did.
03
Deliver
Shipped a scalable system of patterns and components, and worked side by side with engineering to protect quality through launch and measure the results.
04
Skills
Skills
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Design Systems
Design Systems
Front-End Development
Front-End Development
Workshops
Workshops
Design Sprint
Design Sprint
Interaction Design
Interaction Design
User Testing
User Testing
Usability Testing
Usability Testing
UX Research
UX Research
Leadership
Leadership
Experience
Experience
Founder / Product Designer
Founder / Product Designer
Founder / Product Designer
Slayclay Ltd.
Slayclay Ltd.
Slayclay Ltd.
Present
Present
Product Designer
Product Designer
Product Designer
Tracr
Tracr
Mar 2023 - Sep 2025
Mar 2023 - Sep 2025
Senior UI Designer
Senior UI Designer
Senior UI Designer
Cheil UK
Cheil UK
Mar 2022 - Mar 2023
Mar 2022 - Mar 2023
Senior Product Designer
Senior Product Designer
Senior Product Designer
Genflow
Genflow
Jul 2021 - Mar 2022
Jul 2021 - Mar 2022
Open to new projects
Let’s build something people love.
From first exploration to a product people love, I partner with founders and
teams to design digital experiences that make a difference.
Open to new projects
Let’s build something people love.
From first exploration to a product people love, I partner with founders and
teams to design digital experiences that make a difference.











